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2008 Models of Excellence Award Winners


These exemplars are announced to the media and showcased at the annual InfoCommerce conference, the event where the most talented and dynamic infocommerce publishers from around the world meet to collaborate on new ways of doing business. It is a distinct honor to be selected as a Model of Excellence, and here are the best of the best in database information publishing.
2008 Award Winners
Leadership Directories Inc.

New York, NY
www.leadershipdirectories.com
MofE Profile
David Hurvitz, CEO
The online version of the full database is called Leadership Online, and represents an excellent example of how the power of the web can be harnessed to make data more powerful and useful. A well-designed and highly intuitive user interface permits users not only to quickly find specific information, but to look at individuals in context of the organizations to which they belong. Even more impressively, Leadership Online now boasts a visualization tool called Leadership Networks that allows users to visually explore connections between individuals in different organizations and how they relate to each other based on schools attended, former employers, etc.
ICG Classification:
Applications Models: Buy/Sell -- Opportunity Finder; Reference & Intelligence
Business Model: Subscription
Content Model: Community: Primary Research -- Manual
Distribution Model: Direct Sales -- Captive
Blue Book Services/
Produce Reporter Company


Carol Stream, IL
www.bluebookprco.com
MofE Profile
Jim Carr, CEO
Blue Book Services has been providing credit and marketing information to the fresh fruit and vegetable industry since 1901. Rather than merely moving existing content online, Blue Book took advantage of web delivery to substantially enhance its product, not the least of which was creating functionality to allow its customers to report credit experiences online, information that flows out to other subscribers on a real-time basis.
ICG Classification:
Applications Model: Evaluate: Credit & Risk Analysis
Business Model: Subscription
Content Model: Community: Closed Data Pool
Distribution Model: Web-based Direct Response
Snooth Inc.

New York, NY
www.snooth.com
MofE Profile
Philip James, Founder
Snooth, which the company freely admits is a made-up word, is a comprehensive database of wine. The company indicates the database contains information on hundreds of thousands of wines along with several million professional and user-generated reviews. Snooth can be used two ways. The most common use is as a wine research and recommendation database. Users can enter names of specific wines, wine regions or even the type of food they would like to pair with a wine. Snooth returns a list of relevant wines, often with some combination of reviews from users and wine professionals. Wine listings also include user ratings. Wine aficionados can also create a free account on Snooth that allows them to build their own personal wine database by layering their tasting notes on top of the system’s existing basic information on each wine. These notes can be public or private. The Snooth system will also allow users to inventory their own wine cellars.
ICG Classification:
Applications Model: Central Catalog
Business Model: Advertising
Content Model: Licensed Aggregation; User-generated Content: Survey
Distribution Model: Web-based Direct Response
Onvia Inc.

Seattle, WA
www.onvia.com
MofE Profile
Mike Pickett, President and CEO
The Onvia Government product is a remarkable example of a data publisher closing the information loop in its market. Onvia starts by gathering unstructured data on government procurement opportunities from the web using automated tools. It supplements this with data gathered manually from a number of different sources. The result: an impressive database of over 4.5 million current and historical procurement opportunities, with an average of 3,500 new selling opportunities added daily.
Business Model: Subscription Supported: Pure Subscription
Demandbase Inc.

San Francisco, CA
www.demandbase.com
MofE Profile
Chris Golec, Founder and CEO
Demandbase has built an interesting new approach to helping companies prospect more intelligently. The company has aggregated information on over 5 million business contacts with sales over $5 million. Data is sourced from reputable data publishers.
Business Model: Subscription Supported: By the Slice
SupplyFrame

Pasadena, CA
www.supplyframe.com
MofE Profile
Steve Flagg, CEO
SupplyFrame provides a free search engine for finding clear information about millions of electronic components. With a simple search by product name, description, or part number, users can quickly find the latest manufacturer datasheet to check product features and compatibility, as well as access deeper technical content. SupplyFrame also shows a list of alternate components with equivalent specifications and links to stocking distributors' e-stores.
Business Model: Advertising & Transaction Supported: Free Listings with Paid Enhancements


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