InfoCommerce: May 11, 2007
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Friday, May 11, 2007

 

LoopNet Strikes Again; Announces Another Distribution Deal

LoopNet has done it again. On the heels of last month's announcement of distribution deals with American City Business Journals and GlobeSt.com, the online commercial real estate marketplace this week announced a similar arrangement with The Wall Street Journal's RealEstateJournal.com. This particular deal will enable LoopNet to deliver for-sale commercial property listings across the U.S. to RealEstateJournal.com. The result, as with the other listing distribution agreements, is increased exposure of LoopNet members' listings.

This is, yet again, a smart move by LoopNet. It widens the net for its members further than they could have imagined when they signed on with LoopNet. At the same time, it helps RealEstateJournal.com broaden its collection of listings for its readers. Both companies will benefit equally from the arrangement. LoopNet has certainly been busy forming these alliances and is likely not finished. Expect additional announcements in the near future.

 

Hoover's Goes To Mexico

Hoover's is certainly not a company that rests on its laurels. It continually adds new features and functionality to its subscriber site. The latest enhancement is the addition of more than 425,000 new Mexico company records. These include more than 400,000 headquarters and single locations, and more than 10,000 branches of companies based in Mexico. Subscribers will also have access to information on more than 125,000 executives at the top companies in Mexico.

Hoover's executives said they recognize the vitality of Mexico's economy and want to assist businesses that want to do business with Mexico-based businesses. This new enhancement will certainly provide a valuable introduction to potential business partners in this geographic region.

Companies and their executives have relied on Hoover's to provide valuable company information for years; and Hoover's has always tried to offer the most useful, up-to-date content as possible. There's no question that adding this Mexico-based content was a smart move. Hoover's subscribers have an unquenchable thirst for information about companies around the globe and the inclusion of Mexico enables Hoover's to check one more region off its to-do list. The only question now is what's next?

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