2011 Nominees and Award Winners

Zumbox

Los Angeles, CA
Zumbox is the worlds first paperless postal system. It connects large transactional, financial and government mailers to consumer households for the delivery and storage of digital postal mail via the Internet. Digital postal mail is an exact facsimile of paper mail created from a redirection of the print stream originally intended for large mailing systems.

www.zumbox.com
MofE Profile
John Payne, CEO
ICG Classification:
Applications Models: Organize - Root Dataset
Business Model: Third-Party Models: Data Exchange
Content Model: User-Generated - Closed Data Pools
Distribution Model: Direct Sales - Captive
 

Zintro

Waltham, MA
Zintro is a business network that connects professionals seeking answers to difficult business or technical challenges with subject matter experts for engagements ranging from phone consults to extended on-site projects.

www.zintro.com
MofE Profile
Stuart Lewtan, Founder
ICG Classification:
Applications Models: Buy/Sell - Lead Generation
Business Model: Advertising & Sponsorships - Piece of the Action
Content Model: Original Compilation - Advertiser-Supplied
Distribution Model: Direct Response: Web-based
 

Yipit

New York, NY
Yipit is an online deals aggregator, allowing consumers to easily identify and filter deals and special offers from over 400 different sources. This aggregation activity also yields a tremendous amount of intelligence about these deals and offers, which is packaged into a searchable database format.

www.yipit.com
MofE Profile
Vin Vacanti, CEO
ICG Classification:
Applications Models: Evaluate - Reference & Intelligence
Business Model: Subscription
Content Model: Original Compilation - Primary Research: Manual; Original Compilation - Primary Research: Harvested
Distribution Model: Direct Sales - Direct Sales: Captive
 

MagazineRadar

New York, NY
MagazineRadar is a web-based ad sales information service offering competitive analysis of over 3,000 magazines and newspapers. Used by thousands of publishing professionals daily, it empowers users to pitch advertisers, stay abreast of competitors, and prospect for new business.

www.magazineradar.com
MofE Profile
Todd Krizelman, CEO
ICG Classification:
Applications Models: Buy/Sell - Opportunity Finder
Business Model: Subscription
Content Model: Original Compilation - Primary Research: Manual
Distribution Model: Direct Sales - Direct Sales: Captive
 

Legistorm

Washington, DC
LegiStorm bills itself as maintaining the largest collection of biographical information ever assembled about the people who run the Congress. The dataset includes education, job history, family connections, ties to organizations, businesses and activities.

www.legistorm.com
MofE Profile
Jock Friedly, CEO
ICG Classification:
Applications Models: Evaluate - Reference & Intelligence
Business Model: Subscription
Content Model: Original Compilation - Primary Research: Manual; Original Compilation - Primary Research: Harvested
Distribution Model: Direct Response - Web-based
 

First Stop Health

Chicago, IL
First Stop Health is a data-driven online and telephonic health concierge service for individuals and families. It combines heat related web tools, authoritative and patient]centric disease and condition information, and 24/7 medical advice and diagnose and next business day physician referrals to meet members' minor and major, urgent and chronic, healthcare needs.

www.fshealth.com
MofE Profile
Patrick Spain, CEO
ICG Classification:
Applications Models: Evaluate - Reference & Intelligence
Business Model: Mixed Models - Limited Free
Content Model: Original Compilation - Primary Research: Manual; Aggregation - Licensed
Distribution Model: Direct Response - Web-based
 

FeeFighters

Chicago, IL
Created in response to inefficiencies and a lack of transparency the founder experienced when seeking a credit card processor for his own small business, FeeFighters provides a marketplace that matches merchants who are seeking credit card processing services with card processing vendors.

www.feefighters.com
MofE Profile
Sean Harper, Founder & CEO
ICG Classification:
Applications Models: Buy/Sell - Lead Generation
Business Model: Advertising/Sponsorship - Piece of the Action
Content Model: Original Compilation - Advertiser-Supplied: Enhanced Primary
Distribution Model: Direct Response - Web-based
 

Depository Trust & Clearing

New York, NY
The Insurance and Retirement services division of DTCC is the central messaging connection for annuity and life insurance transactions, enabling insurance companies to provide brokers/dealers with daily financial transaction information. Analytic Reporting for Annuities is an online application that provides deep and unique insight into who is selling what, where and how much in the annuities business, delivered through a powerful and elegant user interface.

www.dtcc.com
MofE Profile
Adam Bryan, Managing Director
ICG Classification:
Applications Models: Evaluate - Reference & Intelligence; Benchmark - Industry Benchmarks
Business Model: Subscription
Content Model: Clearinghouse & Exchange - Experiential
Distribution Model: Direct Sales - Direct Sales: Captive
 

Artlog

Brooklyn, NY
Artlog positions itself as the definitive global contemporary art guide, focusing on artworks, artists and event listings for a global group of thousands of international galleries, institutions and art fairs.

www.artlog.com
MofE Profile
Manish Vora, CEO
ICG Classification:
Applications Models: Evaluate - Reference & Intelligence
Business Model: Advertising - Advertising & Sponsorship
Content Model: Original Compilation - Primary Research: Manual
Distribution Model: Direct Sales - Direct Sales: Captive
 

Wanted Technologies

Quebec, Canada
The Hiring Scale, the newest addition to the Wanted Analytics product suite, seamlessly meshes government employment data and hiring demand information drawn from Wanteds database of 600 million online job ads to help companies and recruiters assess the difficulty of filling any job in any part of the country.

www.wantedtech.com
MofE Profile
Bruce Murray, CEO
ICG Classification:
Applications Models: Evaluate - Reference & Intelligence
Business Model: Subscription - Subscription
Content Model: Original Compilation - Primary Research: Harvested
Distribution Model: Direct Sales - Direct Sales: Captive
 

BestVendor

New York, NY
When large companies want to identify and review products and providers, they turn to expensive research services like Gartner for help. That's not an option for small businesses, and that's exactly the need that BestVendor plans to fill. BestVendor helps smaller businesses make smarter, faster purchasing decisions through social recommendations and crowdsourced ratings and reviews.

www.bestvendor.com
MofE Profile
Jeff Giesea, CEO
ICG Classification:
Applications Models: Evaluate - Performance Ratings; Locate - Buying Guides
Business Model: Advertising & Sponsorships - Free Listings with Paid Enhancements; Advertising & Sponsorships - Piece of the Action
Content Model: User-Generated - Community
Distribution Model: Direct Response - Web-Based; Direct Sales - Captive
 




2011 Model of Excellence award winners at the DataContent 2011 Conference

Sean Harper, CEO, FeeFighters; Megan St, John, InfoCommerce Group; Adam Bryan, Managing Director, Depository Trust; Andrew Blumberg, Advisor, Depository Trust; Russell Perkins InfoCommerce Group