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InfoCommerce Group Research & Publications
| Research and Reports |
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Search Engine Optimization: Benchmarking and Best Practices for Commercial Data Publishers
How Data Publishers Are Thinking About and Implementing Search Engine Optimization Programs in Their Businesses
In-depth interviews were conducted with a sample of highly successful data publishers to assess the value of search engine optimization, its costs, preferred implementation models, intenral management of the SEO function and other industry best practices.
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Commercial Data Publishing Editorial Benchmarking Survey
How Publishers Are Gathering Data in an Increasingly Distracted World
A cross-section of publishers were interviewed to determine current techniques and practices for gathering, updating and managing
data in a world where expectations are higher than ever and survey response rates are lower than ever. What's a publisher to do? This
report tackles this timely topic.
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Online Buying Guides: Making Sense of What's Happening Now
It's the beginning of advertising as we're about to know it.
Based on the largest survey ever undertaken of buying guide advertisers, this report looks at advertiser attitudes, and what is driving their advertising purchases decisions now. The study also contains interviews with some of the nation's leading buying guide publishers, and provides a concise strategic summary and recommendations for publishers.
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XML: A Business Overview for Database Publishers
Find Out How Your Data Can Be Part of the New Info Supply Chain
It keeps picking up speed, so isn't it time you got up to speed on XML? This quick-to-read, plain English, all-in-one resource lays out the complexities of implementation and helps you assess XML’s cost benefits specifically from a database publisher’s perspective.
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Database Subscription Pricing Benchmarks
Get Real-world Guidance on the Crucial Question
In spite of all the talk about “value-add”, the hardest decision for any publisher remains – what’s my data worth? Here’s a way to make it easier – an analysis of 200 separate databases from 50 publishers, examining print and online pricing strategies, average cost per listing, multi-user and enterprise pricing models, and innovative pricing packages and models.
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| Books and Newsletters |
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Directory Publishing: A Practical Guide
So You Have This Idea for a Directory?
In spite of - or maybe because of - the Internet, directories are as compelling as ever to those who seek to conquer new frontiers within the information world. And this is the how-to primer that has launched many a successful directory title and career. First published in 1994 and now in its fifth edition, it provides a detailed step-by-step outline of the entire publishing process by the guru who first defined the industry.
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InfoCommerce: Internet Strategies for Database Publishers
Surviving the Era of Buzz
After the Internet so badly destabilized the database publishing industry in the early nineties, this was the book that helped get everyone beyond the buzz and back to business. Here is true domain knowledge that cracks the code of what the Internet is all about for database publishers and offers a clear path for charting your future in the digital age of publishing.
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InfoCommerce Report
Best Source of Industry Intelligence Available By A Subscription
Unlike other trade publications, this one is produced by industry insiders with 20 years experience. They’ve seen the good, the bad and the ugly. The benefits to you are the ideas, contacts, strategies and intelligence that can help you keep your business moving forward.
 Sample Issue
Price: US$199.00 Delivery Format: Printed Newsletter
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| Reference Charts |
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InfoCommerce Business Model Matrix
How Is Infocommerce Transforming Your World?
These are the successful business models database publishers are using to enhance the value of their products and create new ones in the new world of customized information, delivered, any time, any where to any media.
PDF Format
Price: Free Delivery Format: PDF
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Database Content Channel Map
How To Get There From Here
Get the new lay of the land, where content converges with commerce. Our Infocommerce channel map defines the Infocommerce industry and shows you how the players interact and where the deals flow.
PDF Format
Price: Free Delivery Format: PDF
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